90 Second Content Marketing Lesson: Turning Random Content Into a Plan

December 30, 2015 @ 12:23 pm

Random publishing is not the best use of informational content. Unfortunately, organizations often publish profusely in short bursts of activity followed by long periods of darkness where nothing new is generated. This approach impedes continuity.

It doesn’t have to be this way. It’s actually easy to put together a simple plan for creating, publishing, and re-purposing content...

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