90 Second Content Marketing Lesson - Unsubscribes, Unfollows, Unfriends, and De-Linkers

I used to fret over unsubscribes. I knew that building an email list was important to the success of my content marketing strategy and I took the loss of even one audience member as a personal defeat. It got even worse when I started using social networks and noticed when the number of connections would decrease.

 

Those don't bother me anymore. In this lesson I'll tell you why you shouldn't be concerned either.