Archive for August 2015

90 Second Content Marketing Lesson: Sales Funnel (Purchase)

August 18, 2015 @ 5:40 pm

Purchase – the bottom of the sales funnel. This is when buyers are almost ready to buy. You know who they are because you've used gated content and browser cookies in the top and middle funnel stages. The level and frequency of interaction tells you a buyer has reached the purchase level.


This lesson includes some suggested content you can use in the purchase stage of the buying process.

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