Archive for June 2015

90 Second Content Marketing Lesson: Sales Funnel (Awareness)

June 1, 2015 @ 10:47 am

I use a simple sales funnel for my business. There are only 4 levels: Awareness, Research, Purchase, and Retention. In this lesson I'll tell you how the Awareness level is used and give you some ideas about the type of content you might use there. In subsequent lessons I'll do the same for the other sales funnel levels.

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